Last updated: February 2026
Identifi Pty Ltd ("Identifi", "we", "our", or "us") respects the privacy of individuals and is committed to protecting personal information in accordance with Australian law. This Privacy Policy explains how personal information is collected, used, stored, and disclosed when you interact with our website, request services, or communicate with us through any channel.
This Policy is governed by the Privacy Act 1988 (Cth) and the Australian Privacy Principles. It applies to all users of our website and services. By accessing or using our Online Services, you acknowledge that you have read and understood this Policy. If you do not agree, you should discontinue use of our Online Services.
Identifi collects personal information that is reasonably necessary to operate our business and provide services. This information is collected when you submit enquiries, request quotes, engage our services, or communicate with us by phone, email, or online forms.
The information collected may include your name, business name, contact details, address, service-related information, billing details, and records of communication. We also collect technical information such as IP addresses, browser type, device data, and website usage activity to support functionality and improve performance.
Identifi does not request sensitive information such as government identifiers, health information, or biometric data. If sensitive information is voluntarily provided, it will only be handled where lawful and reasonably necessary for a legitimate business purpose, and in accordance with Australian privacy obligations.
We recommend that sensitive information not be shared unless specifically requested through a secure and lawful process.
Personal information is used solely for business-related purposes. These include responding to enquiries, providing services, preparing quotes, issuing invoices, processing payments, and maintaining business records. Information may also be used to improve website performance and service delivery.
We do not use personal information for purposes unrelated to our operations. Any marketing communications are limited and relate directly to our services. You may request to stop receiving communications at any time.
Personal information may be disclosed to third parties where reasonably necessary to operate our business. This may include service providers such as IT hosting providers, payment processors, and professional advisers who assist with legal, financial, or operational matters.
We take reasonable steps to ensure that third parties handle personal information in accordance with Australian privacy requirements. Identifi does not sell personal information and does not disclose it for unrelated commercial purposes.
Identifi applies reasonable technical and organisational safeguards to protect personal information from misuse, loss, unauthorised access, or disclosure. These safeguards are informed by recognised security frameworks such as ISO/IEC 27001 and the Australian Cyber Security Centre guidance.
Measures include controlled access, secure hosting environments, encryption where appropriate, and internal data handling procedures. Security practices are reviewed regularly to address evolving risks.
In the event of a data breach that is likely to result in serious harm, Identifi will comply with the Notifiable Data Breaches scheme. This includes assessing the incident and notifying affected individuals and the Office of the Australian Information Commissioner where required by law.
Our website uses cookies and similar technologies to support core functionality and to understand how visitors interact with our site. These technologies collect information such as page visits, interaction patterns, and device data.
You may control cookie settings through your browser. Disabling cookies may affect certain website features or performance.
Our website may contain links to third-party websites or services. Identifi is not responsible for the privacy practices or content of external sites. Any personal information you provide to third parties is governed by their own privacy policies.
Some personal information may be stored or processed using cloud-based services that operate outside Australia. Where this occurs, reasonable steps are taken to confirm that overseas service providers handle information in a manner consistent with Australian privacy obligations.
You may request access to personal information held about you or request corrections if information is inaccurate, outdated, or incomplete. Requests should be submitted using the contact details below. We may need to verify your identity before responding.
Requests are handled within a reasonable timeframe and in accordance with the Privacy Act.
Personal information is retained only for as long as necessary to fulfil its purpose or meet legal and regulatory requirements. When information is no longer required, it is securely deleted or de-identified.
Our services and website are not directed to individuals under the age of thirteen. Identifi does not knowingly collect personal information from children.
This Privacy Policy may be updated to reflect changes in legal requirements or business practices. Any updates will be published on this page, and the revision date will be updated accordingly.
Continued use of our website or services indicates acceptance of the current version of this Policy.
For privacy-related enquiries, access requests, or concerns, please contact:
If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner at https://www.oaic.gov.au.
Data Practices
Your information is handled with care, lawful safeguards, and clear standards, so your business and interactions remain protected throughout our services.
